"Ideas must work through the brains and arms of men, or they are no better than dreams."
Ralph Waldo Emerson

A wise man once said this. Right before he grabbed his canvas jute and dashed out the door. Our 'Plastic Ain't My Bag' campaign is We Are What We Do's nationwide appeal - to those brains and these arms - to help rid our shores of the plastic bag. It's a good dream. With your help we can make it our best idea.

We've created an online toolbox of everything you will need to get involved from 'art of saying no' assertiveness courses and a talk-shop for ideas to the A-Z of activism - how to boycott, plastic-cross, guerilla gift and bag stitch.

So grab your canvas sack and track those actions, say 'Plastic Ain't My Bag' and start a chain-reaction.